THE FRESH POTATO BUSINESS
To offer the BEST Tasting, Purpose suitable Fresh potatoes available on any given day and season round – Assuring the brands we pack are the Customer and Chef’s go-to for consistency
Contact Us
Email : office@linwoodcrops.com
Phone : +44 (0) 1354 707860
Our Location
Linwood Farm March, Cambridgeshire, England - PE15 0YG
About Us
OUR MISSION
About Us
OUR MISSION
Linwood Crops Ltd is a dedicated Fresh Potato team specialising in ALL sectors of the industry.
Dedicated to growers, suppliers and customers alike, Linwood offer a specialist and sector dedicated product through specific procurement, logistics, handling, conditioning, grading, packing and sales processes.
Using state of the art equipment, ongoing packaging developments and a teams second to none knowledge to add value, all go towards making Linwood Crops a responsible business to the environment and future generations.
‘Utilising the skills of premium UK and European specialist Potato farmers, Linwood has created grower groups, geographically placed to assure season round product consistency and supply assurance.
To offer the BEST Tasting, Purpose suitable Fresh potatoes available on any given day and season round – Assuring the brands we pack are the Customer and Chef’s go-to for consistency
INTRODUCTION
TO LINWOOD
- Due to the significant product cost and crop quality variations from one season to the next; Linwood Crops is driven by adapting to change to always assure customers of the best product available, value, service and performance in any and every season
- In the 6/7 years since set up, Linwood Crops has witnessed, both low and high priced product seasons; the high priced season, (2018-19), being the highest in UK history!
- A low priced season can see certain produce values as low as £60 per Mt and in a high priced season can see values upwards of £600 per Mt
- Through a combination of fixed supply contracts and free market price agreements, Linwood Crops balances an average supply price to assure a positive season outcome, whether a High or Low priced season
- Determining the percentage of fixed verses free buy agreements is ongoing as each season develops; this is determined by understanding, (in the UK, Europe and globally), seed prices & qualities, geographic soil type area plantings, weather patterns, river & reservoir levels, yield digs, varieties planted and demand. But fundamentally our experience and close working relationships with growers and having, ‘the best in the business’ supplier partnerships, assures we maintain a market footing and advantage
- The Linwood Teams ability to value-add is secondary to none – Much of Linwood’s volume is the re-working of other packers, processors, merchants, factories, rejected loads etc.
- Linwood have created a data base of over 10,000 direct marketing routes to end user restaurants located throughout the UK – This enables our brands to be visual to kitchen chefs and catering buyers. Brand awareness is crucial, as well as product confidence; “It’s not just what’s on the bag, its also what’s in it”
- Many of our customers require RED Tractor accreditation, (Linwood having their own RT number 144775), as a minimum; however many of the growers and suppliers we work with maintain LEAF, Nurtures and Field to Fork – This coupled with our fourth running year of BRC AA accreditation assures customer confidence
- As well as the storage and handling facilities located in Cambridgeshire, the Linwood Head office is also home to the Trading office, technical department, development kitchen and QA sampling lab – Every load that passes through the site is seen by the team, this gives full eyes on confidence for the team to market to the best outlet, while offering customers FULL crop traceability.
- Linwood wholesale customers are wanting more and more product options, but in smaller quantities and on mixed pallets to keep product fresh and cash flows tight. Linwood have adapted to meet these needs; in fact many of the orders are now on mixed pallets to more and more customers, packed on the day for overnight / the next morning delivery.
- Our extensive customer base is wanting more and more products and we are now looking to take the next steps to work with partners and investors to allow us to offer further Fresh, Frozen and Prepped products to waiting customer lists…
LINWOOD CROPS -
the Potato Brands…
LINWOOD CROPS -
LINWOOD THE FUTURE…
UK Frozen
There is a huge gap in the UK Market for British Grown and British produced Frozen Potato Products outside of Retail…
With restaurant kitchen staffing difficulties, waste, table booking uncertainty, convenience etc. prepared and Frozen Potato products are in high demand – Especially a UK produced option…
Linwood has entered a sole marketing partnership with a dedicated purpose-built Frozen Potato production factory in the UK.
A new factory is built, and the installation of equipment is underway – Completion is anticipated for supply commencement from 01st June 2024.
LINWOOD CROPS - Future Brand Developments…
RETAIL Packs
Deli’s & Farm shops
Retailer & Supermarkets
Matt Thory
Founder, Owner & Director
James Ragg
Founder, Owner & Director
Darren Thompson
Finance & Operations Director
Harry Bentley
Procurement and Sales Executive
John Foxton
Senior Procurement and
Grower Relationship Manager
Ollie Simmonds
Operations Manager
Fred Durrant
Procurement Manager
Sally Kirby
Production Manager
Georgie Townsend
Administration & Logistics
Bianca Connor
Trading Co-Ordinator
Ricardo Policarpo
Technical & Export Co-Ordinator
Glenda Brickley
Office & Accounts Manager
Nikki Simmonds
Quality Assurance Intake
Andy Rostron
Yard Manager
Kevin Baxter
Engineering
THE LINWOOD TEAM
In addition, we have 18 Full time operatives / Flt drivers Any further requirement is sourced via agency
